The following is a selection of recent assignments:
The world’s biggest exhibition – with Lagerberg Media as the sole exhibition editor for the Swedish Pavilion at the 2020 World Expo in Dubai. The assignment involves writing exhibition copy and editing and proofreading texts from organizations and companies. Expo 2020 is 173 days of global music, tech, culture and creativity, with 60 live events every day and an estimated 150,000 average daily visitors.
The Swedish Kitchen is a book about Swedish culinary treats and habits with delicious recipes. This is Sweden is an introduction to Swedish society, as is Sweden Up North Down to Earth.
AD COPY (Copywriter)
Swedish TEGERA safety glove manufacturer wanted to establish themselves on the European market. The copy needed to stand out. To deliver tough protection, one has to care. That’s how the ‘Be Gloved’ campaign was born.
I have had a creative role as writer or editor for a number of physical exhibitions around the world – at Swedish Embassies, Institute Suédois, and House of Sweden, among others.
BOOKLETS & WHITEPAPERS (Writer/editor)
I have written, edited and translated numerous booklets on a variety of topics such as digitization, creative arts, sustainability, restaurants, business, research, urban planning, politics and handicrafts.
I have translated a number of websites from Swedish to English, directly in WordPress, EpiServer and smaller content management systems. Recent examples include Ejendals, Sacci, and Bisnode.